Switchfoot - Oh Gravity

Client: Sony Music/Switchfoot

Sony Music’s Switchfoot needs to promote their new single, “Oh Gravity.” Plaid produces a social site that allows fans to upload their own videos (of gravity, in full effect) to play alongside the single. Plaid integrates social tools like YouTube, so fans can have fun. Loads of video and thousands of fans later, “Oh Gravity” is a hit. Plaid. Always a hit.

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Project

Segway Social
TX Watches
Capitol Records
Janet Jackson Design Me website
Westport Playhouse re-branding
Flambeau River Papers
Joss Stone ecard microsite
Umphrey's McGee
My ooVoo Day With...
Switchfoot - Oh Gravity

Client

Boehringer Ingelheim Pharmaceuticals
Flambeau River Papers
FRAM
Iron Horse Bikes
crayon/ooVoo
RMI Direct Marketing
Segway
Sony Music
TX Watches
Umphrey's McGee
Virgin Records
Westport Country Playhouse

Media

Print
interactive
Emerging Media

RSS